adobe illustrator - How do people get logos to look “drawn” like the first and third logo in the image I provided?

What is the best way and process someone does to go about making a logo like that? I have seen people draw a logo and then use “image trace” but is that what people typically do? If they don’t use “image trace” but use the pen tool for example, how do you make it look like someone drew it? How do you get the lines to look like that? Any help would be appreciated! Thanks!