Saturday, April 30, 2016

mobile - Best strategy to gather feedback for beta android app



I am working on a product that will soon release a beta android app, not through google play, but just sending the apk around to a couple of people.


I am now looking for ways to gather user feedback in the best way through this process. The info I am looking for is more about the user experience (user value, things that look strange or are not understandable, expectations etc). I would like to find an easy way for users to quickly comment and propose improvements of specific features.


I can think of a number of different ways to do that:



  • Personal Feedback through email

  • Distribute survey after a couple of days

  • Integrate some kind of feedback loop in the app

  • Create a group in android forums for beta testers (in the future)


However, I am not sure that these methods are as straightforward and I am wondering if someone has some best practices and tips regarding this process.



I have read that services like google+, spotify and a number of others had a very good strategy when it comes to their beta releases and gathering user feedback but I am not sure how to find some extra info and details about these. So if anyone has some best practices or examples to share I would be glad.




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