Wednesday, November 1, 2017

Round vs Rectangular Buttons


Is there any published, statistical data or scientific papers that show if round buttons are more likely to be tapped than traditional rectangular buttons? By round buttons I mean circles, not rectangles with rounded corners but it would be also interesting to read about such.



I am interested especially in data related to mobile applications.



Answer



Round corners are easier on the eye and make it easier to focus on the button content easier than the square counterparts. But with the way web trends are currently going with flat 2d interfaces, this may change our conditioning over time?


Humans are also conditioned to be more accepting of rounder objects, a good piece from UX movement explaining the psychology behind this thinking:


http://uxmovement.com/thinking/why-rounded-corners-are-easier-on-the-eyes/


Hope this helps.


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