Friday, July 10, 2015

response time - Can we quantify how much latency affects user performance?


Our company has a field office that is dealing with high latency and low bandwidth issues when working with our document management system. I've been asked by the users in that office to solve this issue with the purchase of an add on which will dramatically reduce the page weight and improve the response time of the system.


Assuming that I can reduce the response time by 75%, I still need to justify that improvement is worth X amount of dollars.


Question

Is there any type of study or accepted measurement around the improvement of response time on a page equallying higher productivity by the end user?



Answer



This has been studied quite exhaustively - This page links to most of the studies and results: http://www.websiteoptimization.com/speed/tweak/psychology-web-performance/


As for how that equates to revenue or productivity in your particular case, you would need to run some studies of your own - probably using multi-variant testing to measure the impact of slower pages in terms of productivity and revenue in your business setting.


For budgetary requests it might be worth citing some of the articles and studies linked above and suggest that you optimise a few pages and run multi-variant testing on those pages (new v old) to quantify the change.


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