I have a client who insists on having a splash screen on their website and I'm trying to persuade him against it. I'd like a listing of reasons against the use of a flash/silverlight-based splash screen as the main entry point to the website.
One reason per answer, please.
Answer
Ask them what business objectives having a splash screen fulfills or how it enhances the main purpose of the website. A website should be subordinate to its business objectives (I'm using business objectives as a general term here, meaning overall objectives for the site). If you can get your client thinking in those terms, it'll make your client relationship a lot easier.
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