Friday, July 13, 2018

audio - Should we use a sound/jingle when users arrive on our site or open our app?



What is your opinion on having a sound jingle when starting the website or the app?


Imagine hearing the brand name spelled out or sung out just once (5 seconds).


The intention would be:




  • evoking emotions on the user

  • make the brandname "stick"


I know about the bad memories and misused effects of sound on websites... but I'm looking for objective opinions from UX-specialists (branding, emotions, etc.).




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