Tuesday, November 27, 2018

Optimal page content for search page with no query?


When a user navigates to a search page, but no query has been given yet, what should be put where the search results normally go? Are there any best practices?


I've seen both blank page content (Google Instant) and search instructions (some CMSs do this). Does anyone have experience with filling this void?



Answer



You don't have to be afraid of blank pages.



However, placeholder text and search instructions can be added, if the "rules" of the query are not explicit.


For example: You only have a field and a "Search client" button. The user will understand what to do. But, if the query can find the client by his name, his address, his phone number, you could explain it with placeholder or help tooltip.


Also, you can define the area where the results will be desplayed. The user will be able to understand what will happen when he submit the query.


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