Tuesday, June 21, 2016

information architecture - Using color in wireframes...is this a "no no"?


Recently, an internal debate was started at work regarding the use of color in wireframes. A junior designer had finished a nice set of wireframes and was told at the end to turn everything into greyscale! They were told that color should not be in wireframes.


I can see a few reasons where designing in greyscale can help:




  • for accessibility (so your not forced to rely on colors for differentiation)

  • not to mistaken communicate visual design in wireframes (sometimes clients may associate a color choice to be a visual design decision as oppose to a way to communicate visual difference)


I actually use a palette of colored icons and will use color to help communicate visual difference. Sometimes there's only so much you can do with using different shades of grey or using patterns.


What is the standard practice out there? I've seen wireframes with and without color.



Answer



Sounds like your colleagues got a little lost in assumptions without thinking about what the purpose of a wireframe is. Let's start with a loose definition provided by Wikipedia:



A website wireframe (also "web wire frame", "web wireframe", "web wireframing") is a basic visual guide used in interface design to suggest the structure of a website and relationships between its pages. A webpage wireframe is a similar illustration of the layout of fundamental elements in the interface. Typically, wireframes are completed before any artwork is developed.




As with any word or term, it's important to consider what it really means. A wire-frame model is a term used in 3D modeling when talking about the representation of the physical structure of a polygonal model, which is rendered by showing connecting points between vertices. What's the point of a wire-frame model? It's to show the "guts" of a structure so as to better understand its composition.


When carried over to website wireframing as Wikipedia discusses it, we should consider how that meaning applies, and Wikipedia's definition nails it: "a basic visual guide used to suggest the structure of a website and relationships between its pages".


As you can tell, there's no mention of colour or how that visual guide should look. All that matters is that it suggests how the structure of the web site works. As long as it achieves that, it's an effective wireframe. So, for instance, these are all "valid" wireframes:



  • sketches on a napkin

  • sketches in 37signals' Draft or some other app on iPad

  • sketchy looking wireframes made using a tool like Balsamiq Mockups

  • tighter looking wireframes made using something like Axure or Illustrator

  • lightweight designs of a site made in Photoshop, where the structure of the page is made apparent while including elements of design where relevant

  • HTML exportable designs in Fireworks that allow you to see what elements a page consists of


  • fully interactive HTML/CSS wireframes


It's just a matter of fidelity and detail. Perhaps you should make clear what kind of fidelity is expected in the deliverable and guide your designers along that path. But it's not a matter of "should color be used in a wireframe" - if color helps communicate the structure of the site, then absolutely color should be used in a wireframe!


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