I'm interested in the difference between using the words help or support when used in the context of customer help/support on a website or application.
Which would you use and why? As always any supporting information whether formal or observational would be great.
Answer
In a desktop application, I associate "help" with a built-in or online documentation system, possibly containing a search function and/or a context sensitive guidance system.
With "support" on the other hand I think of a call center, website, phone line or whatever, but always occupied by human beings that are paid by my license fee and who will listen to the problems I have with their application.
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